framing perfect symmetry

Gaggenau’s design philosophy is grounded in Bauhaus principles, where form follows function and simplicity fosters harmony. The new GOX oven embodies this balance perfectly—two frames and one ring, each element thoughtfully crafted to achieve flawless symmetry. We celebrate the intricacies of the new Expressive Series, engineered to perfection and elevated to art.


Shot at Kunsthaus Bregenz, Directed by Jonas Vahl

Credits

Agency: Anomaly Berlin
Team: Justin Fly, Fabiot von Falkenhayn, Theresa Kaußner

Production: LeBerg
Director: Jonas Vahl
DOP: Hampus Nordenson
Photographer: Raul Suciu
CGI Design: Palam

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